Norm of the North

Animation, Adventure, Comedy

When a real estate development invades his Arctic home, Norm and his three lemming friends head to New York City, where Norm becomes the mascot of the corporation in an attempt to bring it down from the inside and protect his homeland.

The critical consensus

Cheap and cheerless, Norm’s appeal melts faster than the polar ice. With characters so completely devoid of charm or entertainment value, even David Attenborough would call for a cull of this lot.

(*) (*) (*) (*) James White, Empire Online, 14/03/2016

With today’s best children’s films offering more wit and wisdom than many of those aimed at grown-ups, this substandard effort really does deserve to be frozen out of the family entertainment market.

(*) (*) (*) Eddie Harrison, The List, 14/03/2016

Bland, derivative family entertainment Norm Of The North merely underlines the craft and imagination that goes into the Pixar titles.

(*) (*) (*) Allan Hunter, Daily Express, 18/03/2016

A below-par Ice Age-style tale in which the highlight is a group of vulgar lemmings.

(*) (*) (*) Mark Kermode, The Observer, 20/03/2016